VeggieWorld - Europe’s largest and oldest event of its kind. VeggieWorld was first held in 2011 in Wiesbaden in Germany. The first debut was a great success, and all exhibitors and visitors were highly satisfied with this platform. Along with the recognition of this concept and lifestyle, VeggieWorld grows very quickly. In 2019 VeggieWorld was held in 19 cities of 10 countries in the world. Nowadays, VeggieWorld is becoming ever bigger and more diverse.
From May 17th to 19th 2019 VeggieWorld made its first appearance in China - in the metropolis of Hangzhou, about an hour's train ride south of Shanghai. With around 50 brands from 7 countries, China's first professional veggie trade fair offered a varied selection of different products - all 100% vegan. In addition to the best national brands, such as GoVegen, Peasup or Soul Magic, world market leaders from the USA, such as Beyond Meat, Vitamix, JUST or Silk were also represented as exhibitors. Also from Europe numerous companies made their way to China and presented brands like VITAM, Bianco di Puro, Veganz, La Lunette or Vegan Travel. With over 19,653 visitors (together with OHealth), the exhibition hall was more than crowded on all three days. In addition to numerous very interested consumers, many trade visitors also made their way to Hangzhou. The feedback from the exhibitors was therefore overwhelming.
After this promising start of VeggieWorld in China, numerous exhibitors and visitors expressed their wish to move to the business metropolis of Shanghai. the organizers are happy to comply with this request, and the second edition of VeggieWorld in China will be held from May 15th to 17th 2020 at Shanghai Exhibition Center. We are thus offering national and international specialist buyers in Shanghai an easy purchasing opportunity, as the largest professional food show in China (SIAL China), as well as Biofach China will be held from 13th to 15th May 2020 in Shanghai.